AD DESIGN

The beauty that lies in nature, in a moment, in a scenery or in a motif … to capture this has been my aim ever since I started out on photography. My main focus are the varied motifs found in nature, be it in the world of animals or plants. Floral objects may also be found amongst my still life photography. 

Photography to me, is not the mere reflection of reality but a form of art and to achieve this I apply a certain amount of artistic editing. Art to a great extent is a matter of opinion and taste, however a certain amount of technical knowledge should be a given. The breaking of rules though, can be very appealing. Nobody is perfect ! I constantly grow in what I am doing and my goal is not to follow a certain style but to explore the innumerable motifs and possibilities, to create that certain feeling, to create a “spark” so to say. 

I am involved in digital editing since 1998 and since 2007 I am a digital photographer. It started out as a pastime, quickly turned into a passion and from this passion a new job orientation evolved, which I managed to combine with my professional career in marketing. In the beginning I was more involved in product photography but more and more I discovered the artistic enhancement of photos, using textures, filters, layers and more. I sold my artistic photos as canvas and art prints and was and still am overjoyed when I can make other people happy with my images.  

I have started to create digital images based on photos, photos which are combined with other elements, I use various techniques to create these images, digital editing as such is almost limitless in the multitude of possibilities it offers an artist. It is as fascinating to me as digital photography. 

Since March 2011 I work in a photo studio, where I was introduced to professional studio photography. Since October 2010 I am a freelance photo designer and artist.

Please check out my websites at

http://ad-design-photo-and-photoart.jimdo.com/

and

http://www.ad-design-net.de/

or follow me on Facebook - http://www.facebook.com/pages/Fotografie-und-Fotokunst-AD-DESIGN-Photo-PhotoArt/117219618291227