Privacy Policy

Data controller is:
Posterlounge GmbH
Braunstraße 3
04347 Leipzig
Germany
info@posterlounge.co.uk

Thank you for visiting our online shop. Protection of your privacy is very important to us. Below you will find extensive information about how we handle your data.

You may visit our website without revealing any personal information. With every visit on the website, the web server only automatically stores a so-called server log file, which contains e.g., the name of the requested file, your IP address, the date and time of the request, the volume of data transferred and the requesting provider (access data), and documents the request. These access data are analysed exclusively for the purpose of ensuring the smooth operation of the website and improving our offer. This serves according to Art. 6 (1) (f) GDPR the protection of our legitimate interests in the proper presentation of our offer that are overriding in the process of balancing of interests. All access data are deleted no later than seven days after the end of your visit on our website.

Hosting
The services for hosting and displaying the website are partly provided by our service providers on the basis of processing on our behalf. Unless otherwise stated in this privacy policy, all access data and all data collected in forms provided for this purpose on this website are processed on their servers. If you have any questions about our service providers and the basis of our cooperation with them, please use the contact option described in this privacy policy.

2.1 Data processing for the purposes of performing the contract

For the purpose of performing the contract (including enquiries regarding the processing of any existing warranty and performance fault claims as well as any statutory updating obligations) in accordance with Art. 6 (1) (b) GDPR, we collect personal data if you provide it to us voluntarily as part of your order. Mandatory fields are marked as such, as in these cases we necessarily need the data to process the contract and we cannot send the order without their specification. Which data is collected can be seen from the respective input forms.
Further information on the processing of your data, in particular on the forwarding of the data to our service providers for the purpose of order, payment and shipping, can be found in the following sections of this privacy policy. After complete processing of the contract, your data will be restricted for further processing and deleted after expiry of the retention periods under tax and commercial law in accordance with Art. 6 (1) (c) GDPR, unless you have expressly consented to further use of your data in accordance with Art. 6 (1) (a) GDPR or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this privacy policy.

2.2 Customer account

Insofar as you have given your consent to this in accordance with Art. 6 (1) (a) GDPR by deciding to open a customer account, we will use and store your data for the purpose of opening the customer account as well as for further future orders on our website. Deletion of your customer account is possible at any time and can be done either by sending a message to the contact option described in this privacy policy or via a function provided for this purpose in the customer account. After deletion of your customer account, your data will be deleted unless you have expressly consented to further use of your data in accordance with Art. 6 (1) (a) GDPR or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this privacy policy.

2.3 Establishing contact

As part of our customer communication, we collect personal data in order to process your enquiries in accordance with Art. 6 (1) (b) GDPR if you voluntarily provide us with this data when contacting us (e.g. via contact form or e-mail). Mandatory fields are marked as such, as in these cases we necessarily need the data to process your enquiry. Which data is collected can be seen from the respective input forms. After your enquiry has been fully processed, your data will be deleted unless you have expressly consented to further use of your data in accordance with Art. 6 (1) (a) GDPR or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this privacy policy.

We forward your data to the shipping company within the scope required for the delivery of the ordered goods according to Art. 6 (1) (b) GDPR.

Data transmission to a shipping provider for the purpose of shipment notification
Provided that you have given us your explicit consent, during or after your order, we will forward your e-mail address and phone number in accordance with Art. 6 (1) (a) GDPR to the selected shipping provider in order to enable them to contact you for the purpose of shipment notification or coordination prior to shipment.

This consent may be withdrawn at any time by sending a message to the contact information described in this privacy policy or directly to the shipping provider using the contact address listed below. After consent withdrawal, we will delete the data you have provided for this purpose, unless you have expressly consented to further use of your data, or we have reserved the right to use your data for other purposes which are permitted by law and about which we inform you in this privacy policy.

Deutsche Post AG
Charles-de-Gaulle-Straße 20
53113 Bonn
Germany

DHL Paket GmbH
Sträßchensweg 10
53113 Bonn
Germany

DPD Deutschland GmbH
Wailandtstraße 1
63741 Aschaffenburg
Germany

Hellmann Worldwide Logistics SE & Co. KG
Elbestraße 1
49090 Osnabrück
Germany

Seven Senders GmbH
Schwedter Straße 36 A
10435 Berlin
Germany

United Parcel Service Deutschland S.à r.l. & Co. OHG
Görlitzer Straße 1
41460 Neuss
Germany

As part of the payment process in our online shop, we work together with these partners: technical service provider, credit institution, payment service provider.

4.1 Data processing for the purpose of transaction processing

Depending on the selected payment method, we forward the data necessary for processing the payment transaction to our technical service providers, who act for us on the basis of processing on our behalf or to the authorised credit institutions or to the selected payment service provider insofar as this is necessary for the payment process. This serves the fulfilment of the contract according to Art. 6 (1) (b) GDPR. In certain cases, payment service providers collect the data required for processing the payment themselves, e.g., on their own website or via technical solution within the ordering process. In this respect, the privacy policy of the respective payment service provider applies. If you have any questions about our payment processing partners and the basis of our cooperation with them, please use the contact option described in this privacy policy.

4.2 Data processing for the purpose of fraud prevention and optimisation of our payment processes

We may forward other data to our service providers, which they use for the purpose of fraud prevention and to optimise our payment processes (e.g., invoicing, processing of contested payments, accounting support) together with the data necessary to process the payment as our processors.

This serves to safeguard our legitimate interests in fraud prevention or an efficient payment management in accordance with Art. 6 (1) (f) GDPR that are overriding in the process of balancing of interests.

4.3 Identity and credit assessment when selecting Klarna payment services (Klarna Pay later, Klarna Pay in instalments)

If you choose to use the payment services of Klarna Bank AB (publ), Sveavägen 46, 111 34 Stockholm, Sweden (hereinafter ‘Klarna’), we will forward your data to Klarna in the context of the payment process and contract fulfilment in accordance with Art. 6 (1) (b) GDPR. The transmission of the data is carried out to enable Klarna to issue an invoice for the invoice processing requested by you, and to execute an identity and credit check. Please understand that we can only offer you the respective Klarna payment method if this is possible based on the results of the credit assessment. Detailed information regarding this and the credit agencies used can be found in Klarna’s privacy policy.

5.1 E-mail advertising upon subscription to the newsletter and newsletter tracking

If you subscribe to our newsletter, we will regularly send you our e-mail newsletter based on your consent according to Art. 6 (1) (a) GDPR, using the data required or disclosed by you separately for this purpose.

You can unsubscribe from the newsletter at any time. This can either be done by sending a message to the contact option described in this privacy policy or via a link provided for this purpose in the newsletter. After unsubscribing, we will delete your e-mail address from the list of recipients, unless you have expressly consented to the further use of your data according to Art. 6 (1) (a) GDPR, or we have reserved the right to use your data for other purposes that are permitted by law and about which we inform you in this privacy policy.

We would like to point out that we evaluate your user behaviour when sending the newsletter. For this purpose, we also analyse your interaction with our newsletter by measuring, storing and evaluating opening rates and click-through rates for the purpose of designing future newsletter campaigns (‘newsletter tracking’).
For this evaluation, the e-mails sent contain single-pixel technologies (e.g. so-called web beacons, tracking pixels) that are stored on our website. For the evaluations, we link the following ‘newsletter data’ in particular:

• the page from which the page was requested (so-called referrer URL),
• the date and time of the request,
• the description of the type of web browser used,
• the IP address of the requesting computer,
• the e-mail address,
• the date and time of registration and confirmation

and the single-pixel technologies with your e-mail address or your IP address and, if applicable, an individual ID. Links contained in the newsletter may also contain this ID.

If you do not wish to receive newsletter tracking, it is possible to unsubscribe from the newsletter at any time – as described above.
The information will be stored as long as you have subscribed to the newsletter.

5.2 Newsletter mailing

The newsletter and the newsletter tracking shown above are sent to you by our service provider who processes data on our behalf and to whom we disclose your e-mail address. If you have any questions about our service providers and the basis of our cooperation with them, please use the contact option described in this privacy policy.
Our service providers are located and/or use servers in the UK.
Our service providers are located and/or use servers in these countries: USA.
For the USA, an adequate level of data protection as the basis for a third country transfer has been identified, provided that the respective service provider is certified.
Until certification by our service providers, the data transfer continues to be based on this basis: standard data protection clauses of the European Commission, appended by the UK Addendum.
Our service providers are located and/or use servers in these countries: Australia.
There is no UK adequacy regulation for these countries. Our cooperation with them is based on these safeguards: standard data protection clauses of the European Commission, appended by the UK Addendum.


5.3 Sending review requests by e-mail

Based on your purchases in our shop, you may receive evaluation requests by e-mail in order to improve our service and our products, unless you have previously objected to this.
As we work with the external company Trustpilot A/S, Pilestræde 58 5, 1112 Copenhagen, Denmark (‘Trustpilot’) to obtain reviews, we will share your name, e-mail address and reference number with Trustpilot for this purpose on the basis of our legitimate interest in accordance with Art. 6 (1) (f) GDPR. If you would like to find out more about how Trustpilot processes your data, you can read about this in Trustpilot’s privacy policy.
You can object to the use of your data for direct marketing purposes at any time free of charge by sending an e-mail to the contact option described in this privacy policy.
Our service providers are located and/or use servers in the following countries, for which a UK adequacy regulation identifies an adequate level of data protection: USA.
The adequacy decision for the USA applies as the basis for third country transfers, provided that the respective service provider is certified. Until certification by our service providers, the data transfer continues to be based on this basis: Standard data protection clauses adopted by the European Commission, appended by UK Addendum.

5.4 Postal advertising and your right to opt out

Furthermore, we reserve the right to use your first and last name and your postal address for our advertising purposes, e.g., for sending interesting offers and information about our products by post. This serves to safeguard our legitimate interests in promoting and advertising our products to customers according to Art. 6 (1) (f) GDPR that are overriding in the process of balancing of interests. The advertisements are sent to you by our service provider who processes data on our behalf and to whom we disclose your data for this purpose.

6.1 General information

In order to make visiting our website attractive and to enable the use of certain functions, to display suitable products or for market research, we use technologies on various pages, including so-called cookies. Cookies are small text files that are automatically stored on your end device. Some of the cookies we use are deleted after the end of the browser session, i.e. after closing your browser (so-called session cookies). Other cookies remain on your end device and enable us to recognise your browser during your next visit (persistent cookies).

Protection of privacy for terminal devices
When you use our online services, we use technologies that are absolutely necessary in order to provide the telemedia service you have expressly requested. The storage of information in your terminal device or access to information that is already stored in your terminal device does not require consent in this respect.
For functions that are not absolutely necessary, the storage of information in your terminal device or access to information that is already stored in your terminal device requires your consent. Please note that if you do not give your consent, parts of the website may not be available for unrestricted use. Any consent you may have given will remain valid until you adjust or reset the respective settings in your terminal device.

Essential cookies: These cookies are necessary to enable you to use our website. This includes, e.g., cookies that enable you to log into the customer area or add items to your shopping cart.

Functional cookies: These cookies are used for certain features of our website, e.g., to improve the website’s navigation, or deliver to you customised and relevant information (e.g. ads that match your interests).

Marketing/targeting cookies: These cookies record information about your visit to the website, previously viewed pages and links you clicked. We use this information to tailor our website and displayed ads to your interests.

Analytical/performance cookies: These cookies enable collecting anonymised data about user behaviour on our website. We analyse them e.g., to improve the functionality of our website and recommend you products that will be interesting to you.

Any downstream data processing through cookies and other technologies
We use such technologies that are strictly necessary for the use of certain functions of our website (e.g., shopping cart function). These technologies are used to collect and process IP addresses, time of visit, device and browser information as well as information on your use of our website (e.g., information on your preferences). This serves to safeguard our legitimate interests in an optimised presentation of our offer that are overriding in the process of balancing of interests.

In addition, we use technologies to fulfil the legal obligations, which we are subject to (e.g., to be able to prove consent to the processing of your personal data) as well as for web analysis and online marketing. Further information on this, including the respective legal basis for data processing, can be found in the following sections of this privacy policy.

You can find the cookie settings for your browser by clicking on the following links: Microsoft Edge™ / Safari™ / Chrome™ / Firefox™ / Opera™

If you have consented to the use of the technologies in accordance with Art. 6 (1) (a) GDPR, you can withdraw your consent at any time by sending a message via the contact option described in this privacy policy. Alternatively, you can also click on this link. If cookies are not accepted, the functionality of our website may be limited.

6.2 Use of the Consentmanager tool by consentmanager AB for obtaining and managing consent

We use Consentmanager on our website to inform you about the cookies and other technologies we use on our website and to obtain, manage and document your consent, if required, to the processing of your personal data by these technologies. This is required under Art. 6 (1) (c) GDPR to fulfil our legal obligation under Art. 7 (1) GDPR to be able to prove your consent to the processing of your personal data, to which we are subject. Consentmanager is an offer from consentmanager AB, Håltegelvägen 1b, 72348 Västerås, Sweden.

After submitting your cookie declaration on our website, Consentmanager’s web server stores your IP address, browser, language and accessed website. Furthermore, the IP is processed to determine the visitor’s country. In addition, cookies are used that contain information about your consent behaviour, in particular, the status and date of consent.

The duration of data storage depends on your active user settings on our website. The data will be deleted after 2 years, unless you have expressly consented to further use of your data in accordance with Art. 6 (1) (a) GDPR through a new query or we reserve the right to use data for other purposes, which are permitted by law and about which we inform you in this policy.

6.3 Information on third country transfer (data transfer to third countries)

We use technology from service providers on our website whose headquarters and/or server locations may be in third countries outside the EU or EEA. If there is no European Commission adequacy decision for this country, an adequate level of data protection must be ensured by means of other suitable guarantees.

Suitable guarantees in the form of contractually agreed standard contractual clauses of the European Commission or binding internal data protection rules (Binding Corporate Rules) are possible in principle but require a prior review by the contracting parties as to whether an adequate level of protection can be guaranteed. According to the case law of the ECJ, it may be necessary to take additional protective measures for this purpose.

In principle, we have agreed the standard data protection clauses issued by the European Commission with the technology providers we use who process personal data in a third country. Where possible, we also agree on additional safeguards to ensure that sufficient data protection is guaranteed in the third countries without an adequacy decision.

Notwithstanding this, it may happen that, despite all contractual and technical measures, the level of data protection in the third country does not correspond to that in the EU. For these cases, we ask you, if necessary, in the context of cookie consent, for your consent in accordance with Art. 49 (1) (a) GDPR to the transfer of your personal data to a third country.

In particular, there is a risk that local authorities in the third country may not have sufficiently limited access rights to your personal data from a European data protection perspective, that we as the data exporter or you as the data subject may not be aware of this and/or that you may not have sufficient legal remedies to prevent and/or take action against such access.

In particular, the following countries are currently among the third countries without an adequacy decision by the European Commission (example enumeration):

• China
• Russia
• Taiwan

You can find out which third countries we transfer data to in the data protection notices for the respective tool and/or service we use for consent management / Consent Manager Platform (CMP).

We use the following cookies and other third-party technologies on our website. Unless otherwise specified for the individual technologies, this is done on the basis of your consent in accordance with Art. 6 (1) (a) GDPR. The data collected in this context will be deleted after the relevant purpose has been fulfilled and we have ended the use of the respective technology. You can withdraw your consent at any time with effect for the future. Further information on your withdrawal options can be found in the section ‘Cookies and further technologies’. Further information, including the basis of our cooperation with the service providers, can be found within the respective technologies. If you have any questions about our service providers and the basis of our cooperation with them, please use the contact option described in this privacy policy.

7.1 Use of Google services

We use the following technologies of Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland (‘Google’). The information automatically collected by Google technologies about your use of our website is usually transferred to a server of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and stored there. Unless otherwise specified for the specific technologies, data processing is based on an agreement concluded for the respective technology between jointly responsible parties in accordance with Art. 26 GDPR. Further information about data processing by Google can be found in Google’s privacy policy.
Our service providers are located and/or use servers in countries outside the UK, EU and the EEA for which an adequate level of data protection has been identified by means of the UK adequacy regulation.
Our service providers are located and/or use servers in countries outside the UK, the EU and the EEA. For these countries, there is no UK adequacy regulation. Our cooperation is based on standard data protection clauses of the European Commission, appended by the UK Addendum.

Google Tag Manager
The Google Tag Manager allows us to manage various codes and services on our website. When implementing the individual tags, Google may also process personal data (e.g., IP address, online identifiers (including cookies)). The data processing is carried out on the basis of an order processing agreement by Google.
By using Google Tag Manager, we can simplify the integration of various services/technologies.
If you do not agree with the use of individual tracking services and have therefore deactivated them, the deactivation remains effective for all relevant tracking tags that are integrated using Google Tag Manager.

Google Analytics
For the purpose of website analysis, Google Analytics automatically collects and stores data (IP address, time of visit, device and browser information as well as information on your use of our website), from which usage profiles are created using pseudonyms. Cookies may be used for this purpose. If you visit our website from the EU, your IP address will be stored on a server located in the EU to derive location data and then deleted immediately before the traffic is forwarded to further Google servers for processing. The data processing is carried out on the basis of an order processing agreement by Google.
In order to optimize the marketing of our website, we have activated the data sharing settings for ‘Google products and services’. This allows Google to access the data collected and processed by Google Analytics and then use it to improve Google services. The data sharing to Google within the scope of these data sharing settings is based on an additional agreement between the data controllers. We have no influence on the subsequent data processing by Google.
For web analytics and advertising purposes, the extension function of Google Analytics enables the so-called DoubleClick cookie to recognise your browser when visiting other websites. Google will use this information to compile reports about your website activities and to provide other services related to the use of the website.

Google Ads
For advertising purposes in the Google search results as well as on the websites of third parties, the so-called Google Remarketing cookie is used when you visit our website, which automatically enables interest-based advertising through the collection and processing of data (IP address, time of visit, device and browser information as well as information on your use of our website), by means of a pseudonymous cookie ID and on the basis of the pages you visit. Any further data processing only takes place if you have activated the setting ‘personalised advertising’ in your Google account. In this case, if you are logged into Google while visiting our website, Google will use your data together with Google Analytics data to create and define target group lists for cross-device remarketing.

For website analysis and event tracking, we use Google Ads Conversion Tracking to measure your subsequent usage behaviour when you arrive on our website via a Google Ads ad. For this purpose, cookies may be used and data (IP address, time of visit, device and browser information as well as information on your use of our website based on events specified by us, such as a visit to a website or newsletter registration) may be collected from which usage profiles are created using pseudonyms.

Google Maps
For the visual representation of geographical information, Google Maps collects data on your use of the Maps functions, in particular the IP address and location data, and transmits this data to Google and then processes it by Google. We have no influence on this subsequent data processing.

7.2 Use of Microsoft services

We use the technologies of Microsoft Ireland Operations Ltd., One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland (‘Microsoft’). The data processing is carried out on the basis of an agreement between jointly responsible parties in accordance with Art. 26 GDPR. The information automatically collected by Microsoft technologies about your use of our website is usually transferred to a server of Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA and stored there. For more information about Microsoft’s data processing practices, please see Microsoft’s privacy policy.

Our service providers are located and/or use servers in countries outside the UK, EU and the EEA for which an adequate level of data protection has been identified by means of the UK adequacy regulation.
Our service providers are located and/or use servers in countries outside the UK, the EU and the EEA. For these countries, there is no UK adequacy regulation. Our cooperation is based on standard data protection clauses of the European Commission, appended by the UK Addendum.

Microsoft Advertising
For advertising purposes in the Bing, Yahoo and MSN search results as well as on the websites of third parties, the so-called Microsoft Advertising Remarketing Cookie is used when you visit our website, which automatically enables interest-based advertising through the collection and processing of data (IP address, time of visit, device and browser information as well as information on your use of our website) and by means of a pseudonymous cookie ID and based on the pages you visit.

For website analytics and event tracking purposes, we use Microsoft Advertising Universal Event Tracking (UET) to measure your subsequent usage behaviour when you arrive on our website via a Microsoft Advertising ad. For this purpose, cookies may be used and data (IP address, time of visit, device and browser information as well as information on your use of our website based on events specified by us, such as a visit to a website or newsletter registration) may be collected from which user profiles are created using pseudonyms. As long as your Internet-enabled devices are linked to your Microsoft account and you have not disabled the ‘Personalised advertising’ setting in your Microsoft account, Microsoft can generate reports on usage behaviour (especially cross-device user numbers), even if you change your device, so-called ‘cross-device tracking’. In this respect, we do not process personal data, we only receive statistics based on Microsoft UET.

Microsoft Clarity
For website analysis, Clarity automatically collects and stores data (IP address, time of visit, device and browser information and information about your use of our website) from which usage profiles are created using pseudonyms. Cookies may be used for this purpose. The pseudonymised user profiles are not merged with personal data about the bearer of the pseudonym without separate, express consent.

7.3 Use of Facebook services

Use of Facebook Pixel
We use the Facebook pixel within the framework of the technologies of Meta Platforms Ireland Ltd., Block J, Serpentine Avenue, Dublin 4, Ireland (‘Facebook (by Meta)’ or ‘Meta Platforms Ireland’) as described below. The Facebook pixel is used to automatically collect and store data (IP address, time of visit, device and browser information as well as information on your use of our website based on events specified by us, such as a visit to a website or newsletter registration), from which user profiles are created using pseudonyms.

As part of the so-called advanced matching, information is also collected and stored hashed for matching purposes, with which individuals can be identified (e.g., names, e-mail addresses and telephone numbers). For this purpose, a cookie is automatically set by the Facebook pixel when you visit our website, which automatically enables recognition of your browser when visiting other websites by means of a pseudonymous cookie ID. Facebook (by Meta) will combine this information with other data from your Facebook account and use it to compile reports on website activities and to provide other services associated with website use, in particular personalised and group-based advertising. We have no influence on data processing by Facebook and only receive statistics based on Facebook pixels.

The information automatically collected by Facebook (by Meta) technologies about your use of our website is usually transferred to a server of Meta Platforms, Inc., 1601 Willow Road, Menlo Park, CA 94025, USA and stored there. If the data transfer to the USA falls within the scope of our responsibility, our cooperation is based on standard data protection clauses of the European Commission. Further information about data processing by Facebook can be found in Facebook’s (by Meta) privacy policy.
Our service providers are located and/or use servers in the following countries, for which a UK adequacy regulation identifies an adequate level of data protection: USA, Canada, Japan, South Korea, New Zealand, Argentina. The adequacy decision for the USA applies as the basis for third country transfers, provided that the respective service provider is certified. Until certification by our service providers, the data transfer continues to be based on this basis: standard data protection clauses of the European Commission, appended by the UK Addendum.
Our service providers are located and/or use servers in these countries: Australia, Hong Kong, India, Indonesia, Malaysia, Singapore, Thailand, Taiwan, Brazil, Mexico. There is no UK adequacy regulation for these countries. Our cooperation with them is based on these safeguards: standard data protection clauses of the European Commission, appended by the UK Addendum.

Facebook analyses
As part of Facebook Analytics, the statistics created via Facebook pixels about your use of our website enable us to analyse visitor activity on the website. The data processing is based on a data processing agreement with Facebook (by Meta). The analysis serves the optimal presentation and marketing of our website.

Facebook Ads
We use Facebook Ads to promote this website on Facebook (by Meta) and other platforms. We determine the parameters of the respective advertising campaign. Facebook (by Meta) is responsible for the exact implementation, in particular the decision on the placement of the ads with individual users. Unless otherwise specified for the individual technologies, data processing is based on an arrangement between joint controllers in accordance with Art. 26 GDPR. The joint controllership is limited to the collection of data and its transmission to Meta Platforms Ireland. The subsequent data processing by Meta Platforms Ireland is not covered by this arrangement.

Based on the statistics about visitor activity on our website created via Facebook pixels, we operate group-based advertising on Facebook (by Meta) via Facebook Custom Audience by determining the characteristics of the respective target group. As part of the advanced matching (see above) that takes place to determine the respective target group, Facebook (by Meta) acts as our data processor.

Based on the pseudonym cookie ID used by the Facebook pixel and the collected data about your usage behaviour on our website, we operate personalised advertising via Facebook Pixel Remarketing.

Via Facebook Pixel Conversions we measure your subsequent usage behaviour for web analytics and event tracking purposes if you have reached our website via a Facebook Ads ad. The data processing is based on a data processing agreement with Facebook (by Meta).

7.4 Other providers of web analytics and online marketing services

Use of Hotjar for web analytics
For the purpose of web analytics, technologies of Hotjar Ltd., Dragonara Business Centre, 5th Floor, Dragonara Road, Paceville St Julian’s STJ 3141, Malta (‘Hotjar’) are used to automatically collect and store data (IP address, time of visit, device and browser information as well as information on your use of our website), from which user profiles are created using pseudonyms. Cookies can be used for this purpose. The pseudonymised user profiles are not merged with personal data about the bearer of the pseudonym without the express consent of the user, which must be given separately. Hotjar acts on our behalf.

Use of Pinterest Tag for web analytics and advertising purposes
For web analytics and advertising purposes on Pinterest and on third party websites, when you visit our website, technologies by Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland (‘Pinterest’) automatically enable interest-based advertising by means of collecting data (IP address, time of visit, device and browser information, and information about your use of our website based on events we specify, such as a visit to a website or newsletter registration), a pseudonymous cookie ID, and based on the pages you visit. From the data collected, user profiles are created using pseudonyms. Pinterest will combine this information with other data from your Pinterest account and use it to compile reports on website activity and to provide other services related to website use. We have no influence on the data processing by Pinterest and only receive statistics based on Pinterest tags. This allows us to measure your subsequent usage patterns for web analytics and event tracking purposes when you visit our website via a Pinterest ad. The information automatically collected by Pinterest is usually transferred to a server of Pinterest, Inc., 505 Brannan St., San Francisco, CA 94107, USA, and stored there. The data processing is carried out based on an agreement between jointly responsible parties in accordance with Art. 26 GDPR.
Our service providers are located and/or use servers in countries outside the UK, EU and the EEA for which an adequate level of data protection has been identified by means of the UK adequacy regulation.
Our service providers are located and/or use servers in countries outside the UK, the EU and the EEA. For these countries, there is no UK adequacy regulation. Our cooperation is based on standard data protection clauses of the European Commission, appended by the UK Addendum.

Use of Tracify for web analytics
We use the web analytics service Tracify on our website or on parts of our website to record how our website is used by its visitors and to evaluate and optimize the effectiveness of our advertising/marketing measures. Tracify is a web analytics service provided by Tracify GmbH in Munich, Germany. Tracify GmbH acts for us as a data processor on the basis of a data processing agreement in accordance with Art. 28 GDPR.
Tracify enables an analysis of the use of the website and the customer journey without storing cookies or other information on the end device of the user, but only on the basis of browser and device information, such as the IP address of the user, the configuration of the respective user agent (user agent string), usage data, order information, contact data, the screen resolution, the installed fonts and plugins and the processor of the respective device.
The information transmitted to Tracify is completely and irreversibly anonymized immediately after transmission, so that a personal reference is excluded. Only the anonymized aggregated information is analysed.
Data processing when using Tracify takes place entirely in Germany; there is no data transfer to unsafe third countries without an adequate level of data protection.
The legal basis for the use of Tracify is our legitimate interest pursuant to Art. 6 (1) (f) GDPR in a demand-oriented design of the website and in the evaluation and optimization of our marketing measures.

Our online presence on Facebook (by Meta), YouTube, Instagram (by Meta), Pinterest, XING, LinkedIn
If you have given your consent to the respective social media provider in accordance with Art. 6 (1) (a) GDPR, when you visit our online presence on the social media mentioned above, your data will be automatically collected and stored for market research and advertising purposes, from which user profiles are created using pseudonyms. These can be used, for example, to place advertisements within and outside the platforms that presumably correspond to your interests. Cookies are usually used for this purpose. For detailed information on the processing and use of data by the respective social media provider, as well as a contact option and your rights and settings options for the protection of your privacy, please refer to the provider’s privacy policies linked below. Should you still require assistance in this regard, please contact us.

Facebook (by Meta) is provided by Meta Platforms Ireland Ltd., Block J, Serpentine Avenue, Dublin 4, Ireland (‘Meta Platforms Ireland’). The information automatically collected by Meta Platforms Ireland about your use of our online presence on Facebook (by Meta) is usually transferred to a server of Meta Platforms, Inc., 1601 Willow Road, Menlo Park, CA 94025, USA and stored there. Data processing in the context of a visit to a Facebook (by Meta) fan page is based on an agreement between joint controllers in accordance with Art. 26 GDPR. Further information (information on Insights data) can be found here.
Our service providers are located and/or use servers in the following countries, for which a UK adequacy regulation identifies an adequate level of data protection: USA, Canada, Japan, South Korea, New Zealand, Argentina.
The adequacy decision for the USA applies as the basis for third country transfers, provided that the respective service provider is certified. Certification is available.
Our service providers are located and/or use servers in these countries: Australia, Hong Kong, India, Indonesia, Malaysia, Singapore, Thailand, Taiwan, Brazil, Mexico. There is no UK adequacy regulation for these countries. Our cooperation with them is based on these safeguards: standard data protection clauses of the European Commission, appended by the UK Addendum.

Instagram (by Meta) is provided by Meta Platforms Ireland Ltd., Block J, Serpentine Avenue, Dublin 4, Ireland (‘Meta Platforms Ireland’). The information automatically collected by Meta Platforms Ireland about your use of our online presence on Instagram is typically transferred to and stored on a server at Meta Platforms Inc, 1601 Willow Road, Menlo Park, CA 94025, USA. Data processing in the context of a visit to an Instagram (by Meta) fan page is based on an agreement between joint controllers in accordance with Art. 26 GDPR. Further information (information on Insights data) can be found here.
Our service providers are located and/or use servers in the following countries, for which a UK adequacy regulation identifies an adequate level of data protection: USA, Canada, Japan, South Korea, New Zealand, Argentina.
The adequacy decision for the USA applies as the basis for third country transfers, provided that the respective service provider is certified. Certification is available.
Our service providers are located and/or use servers in these countries: Australia, Hong Kong, India, Indonesia, Malaysia, Singapore, Thailand, Taiwan, Brazil, Mexico. There is no UK adequacy regulation for these countries. Our cooperation with them is based on these safeguards: standard data protection clauses of the European Commission, appended by the UK Addendum.

YouTube is provided by Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland (‘Google’). The information automatically collected by Google about your use of our online presence on YouTube is generally transferred to a server of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA and stored there.
Our service providers are located and/or use servers in countries outside the UK, EU and the EEA for which an adequate level of data protection has been identified by means of the UK adequacy regulation.
Our service providers are located and/or use servers in countries outside the UK, the EU and the EEA. For these countries, there is no UK adequacy regulation. Our cooperation is based on standard data protection clauses of the European Commission, appended by the UK Addendum.

Pinterest is provided by Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland (‘Pinterest’). The information automatically collected by Pinterest about your use of our online presence on Pinterest is usually transferred to and stored on a server of Pinterest, Inc, 505 Brannan St., San Francisco, CA 94107, USA.
Our service providers are located and/or use servers in countries outside the UK, EU and the EEA for which an adequate level of data protection has been identified by means of the UK adequacy regulation.
Our service providers are located and/or use servers in countries outside the UK, the EU and the EEA. For these countries, there is no UK adequacy regulation. Our cooperation is based on standard data protection clauses of the European Commission, appended by the UK Addendum.

LinkedIn is provided by LinkedIn Ireland Unlimited Company, Wilton Place, Dublin 2, Ireland (‘LinkedIn’). The information LinkedIn automatically collects about your use of our online presence on LinkedIn is generally sent to a server at LinkedIn Corporation, 1000 W. Maude Avenue, Sunnyvale, CA 94085, USA and stored there.
Our service providers are located and/or use servers in the following countries, for which a UK adequacy regulation identifies an adequate level of data protection: USA.
For the USA, an adequate level of data protection as the basis for a third country transfer has been identified, provided that the respective service provider is certified. Until certification by our service providers, the data transfer continues to be based on this basis: standard data protection clauses of the European Commission, appended by the UK Addendum.

XING is provided by New Work SE, Am Strandkai 1, 20457 Hamburg, Germany.

Being the data subject, you have the following rights according to:

• Art. 15 GDPR, the right to obtain information about your personal data which we process, within the scope described therein;
• Art. 16 GDPR, the right to immediately demand rectification of incorrect or completion of your personal data stored by us;
• Art. 17 GDPR, the right to request erasure of your personal data stored with us, unless further processing is required
  • to exercise the right of freedom of expression and information;
  • for compliance with a legal obligation;
  • for reasons of public interest or
  • for establishing, exercising or defending legal claims;
• Art. 18 GDPR, the right to request restriction of processing of your personal data, insofar as
  • the accuracy of the data is contested by you;
  • the processing is unlawful, but you refuse their erasure;
  • we no longer need the data, but you need it to establish, exercise or defend legal claims, or
  • you have lodged an objection to the processing in accordance with Art. 21 GDPR;
• Art. 20 GDPR, the right to receive your personal data that you have provided to us in a structured, commonly used and machine-readable format or to request its transmission to another controller;
• Art. 77 GDPR, the right to complain to a supervisory authority. As a rule, you can contact the supervisory authority at your habitual place of residence or workplace or at our company headquarters.

If you have any questions about how we collect, process or use your personal data, want to enquire about, correct, restrict or delete your data, or withdraw any consents you have given, or opt-out of any particular data use, please contact our in-house data protection officer.

Data protection officer:
Timo Hoffmann
Hoffmann-Consulting
Bürgerwehrstraße 18
78050 Villingen-Schwenningen
Germany
privacy@posterlounge.co.uk

If we process personal data as described above to protect our legitimate interests that are overriding in the process of balancing of interests, you may object to such data processing with future effect. If your data are processed for direct marketing purposes, you may exercise this right at any time as described above. If your data are processed for other purposes, you have the right to object only on grounds relating to your particular situation.

After you have exercised your right to object, we will no longer process your personal data for such purposes unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms or for the establishment, exercise or defence of legal claims.

This does not apply to the processing of personal data for direct marketing purposes. In such a case we will no longer process your personal data for such purposes.